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Director, Paid Search - Pittsburgh, Pennsylvania
- Job Title:
- Director, Paid Search
- Location:
- Pittsburgh, Pennsylvania
- Ref ID:
- 35945-0000
- Job Type:
- Full-Time
- Date:
- 1/17/12
Job Description
Our client in Pittsburgh, PA looking for an experienced marketing professional to provide strategic leadership, tactical execution, and analytic support surrounding the development of multi-million dollar paid search campaigns on major search engines - Google, Yahoo, Bing, plus smaller tier engines as needed
The person we seek will create, implement, track, analyze, and optimize keyword campaigns across multiple search engines while developing the company's overall paid search strategy.
As a key member of the marketing team, you will play a central role in driving customer acquisition, revenue growth, and profitability. The ideal candidate will have hands-on experience managing large scale search engine marketing campaigns.
Responsibilities:
- Grow and manage an annual PPC budget based on high performing paid search campaigns.
- Implement testing strategies to continually uncover optimization levers, enhance learning, and improve performance.
- Find simple, robust solutions to complex problems.
- At least 2 years of management experience
Requirements
- 5-7 years of tactical and strategic SEM experience, including proven track record managing a multi-million dollar PPC program.
- Strong knowledge of Google Analytics and ideally Omniture web analytics.
- Ability to interpret data to drive profitable optimization/improvements of SEM program.
- Self-motivated, detail-oriented and strong analytical/problem solving skills.
- Ability to manage a small team of SEM Analysts
Oh, and you must have this to apply:
A passion to create a career out of this opportunity, not just to have a job!
Apply today if you have that drive and passion we're looking for.
About Onward Search
Onward Search is the leading provider of digital marketing and creative talent in the nation. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, permanent / executive search placement with the nation's best interactive agencies and most innovative companies.
Our network is strong and continues to grow because we love what we do and are committed to ensuring we always provide our clients and professionals with world-class support and service.
** This position is no longer available or the listing has been revised.
Please view our other
SEM/PPC jobs or Apply to review similar available positions.