** This position is no longer available or the listing has been revised.
Please view our other
SEO jobs or Apply to review similar available positions.
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Director, SEO - Dallas, Texas
- Job Title:
- Director, SEO
- Location:
- Dallas, Texas
- Ref ID:
- 37048-7115
- Job Type:
- Full-Time
- Date:
- 2/6/12
Job Description
One of our TOP clients is looking for a Director of SEO. This person will be in charge of organic search engine optimization programs and relationships (i.e. Google, Yahoo, etc), on behalf of the enterprise. You will work closely with content & design/development to establish and implement best practices to achieve search engine rankings.
Key responsibilities:
· Plans, and implements natural search programs.
· Executes the strategic planning and coordination of SEO programs to advance company goals, while supporting communication plans of key messages to internal and external stakeholders.
· Develops plan to implement long term goals for demand generation through search engine optimization that become the basis for short term goals and annual operational planning.
· Develops the appropriate objectives for the business and executes those methodologies by which those objectives are going to be accomplished.
· Manages activities for demand generation through search and confers as appropriate with key stakeholders and departments (Brands, Customer Marketing, hotels and other Global On-Line Services departments), so objectives are accomplished.
· Establishes communication plan as established by department head.
· Establishes measurements of demand generation, working with the analytics team, to ensure effectiveness, usage and awareness.
· Manages the development and administration of search activities including SEO campaigns and search integration.
· Helps to establish work priorities and achieving management objectives.
· Executes directives of organization’s mission, goals and objectives and demonstrates through ongoing and direct motivation, communication, group dynamics and leadership.
· Conducts effective management of third party partners. Identifies primary vendors. Negotiates and monitors quality cost of services.
· Manages effective partnerships with outside vendors, internal constituents, other departments, etc.
· Assesses actual performance against standards to determine whether the campaign is on target to reach its goals and takes corrective actions as necessary.
· Evaluates web analytics works within targeted markets.
· Works within established marketing, brand, or campaign budget.
Reviews and makes appropriate adjustments in activities and expenses throughout the year to ensure campaign results.
Requirements
Sound good so far? Here's what you need to be qualified...
· Demonstrated ability to develop and manage search engine optimization activities.
· The ability to develop SEO programs for multiple brands
· Excellent presentation and public speaking skills, as well as excellent written communication skills.
· Absolute discretion and confidentiality regarding sensitive information.
· Ability to take initiative to identify, prioritize and implement all elements required for team to fulfill responsibilities in accordance with core strategic goals.
· Ability to advocate and implement professional development for self and others, including capability to work with peers and other resources to provide development and mentoring opportunities; includes adherence to organization’s standards for performance feedback.
· Ability to assimilate new concepts and practices into position and the department and provide effective training to peers for on-the-job training, policies and procedures, departmental training topics and professional development.
· Understanding of principles and practical application of direct response marketing.
· Financial acumen budget development and management skills, including the ability to track expenses against commitments, set priorities for funding, and develop annual budgets.
· Strong analytical skills and knowledge of business mathematics, including ability to calculate percentage changes and averages/weighted averages; working knowledge of Microsoft Excel, including ability to understand/manipulate basic spreadsheets.
· Ability to work independently; includes ability to recognize need for involvement of other teams/peers and capability to effectively facilitate that collaboration.
REQUIRED QUALIFICATIONS
· Four (4) year college degree of significant work experience in lieu thereof
· Significant experience four (4) or more years search engine optimization marketing roles
· Ability to travel 20% as required.
· Knowledge of search engine marketing, conversion metrics, direct marketing principles and SEO best practices
About Onward Search
Onward Search is the leading provider of digital marketing and creative talent in the nation. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, permanent / executive search placement with the nation's best interactive agencies and most innovative companies.
Our network is strong and continues to grow because we love what we do and are committed to ensuring we always provide our clients and professionals with world-class support and service.
** This position is no longer available or the listing has been revised.
Please view our other
SEO jobs or Apply to review similar available positions.