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Media Specialist - Atlanta, Georgia
- Job Title:
- Media Specialist
- Location:
- Atlanta, Georgia
- Ref ID:
- 6937-0000
- Job Type:
- Contract
- Date:
- 8/23/10
Job Description
Media Specialist needed for 6 month contract! Responsible for driving revenue via our client's websites and generating incremental revenue by leveraging the Internet to re-target direct website visitors. You will also support the client's global interactive marketing campaign strategy and initiatives, maintain and grow current online relationships, evaluate various campaigns, and develop and optimize creative initiatives.
Requirements
Responsibilities –
- Establish and maintain relationships through online advertising channels.
- Review and grow current re-targeting network inventory and strategy.
- Manage ROI and cost of sale metrics for online advertising accounts. Present cost of sale forecast prior to working with new vendors.
- Investigate the marketing benefit of various partnership programs.
- Coordinate internal and external agencies for creative; assist development of creative that meets needs for global campaigns and performance marketing initiatives.
- Assist Global Campaign Manager with creative; assets for global campaigns and performance marketing initiatives.
- Proactively search for possible ways to assist in driving demand to Internet websites, and maintain regular communications with the Global Campaign Manager on current strategic and tactical initiatives.
- Prepare presentations for graphical media placements to ensure brands and regions are getting adequate exposure.
- Help coordinate marketing strategies, tactics, and key initiatives for the Internet business to generate greater brand awareness and revenue.
- Maintain a centrally located creative library for all brands and regions to access.
- Provide channel support, with the regional brand marketing teams to assist in any promotions and plans.
- Coordinate meetings and plans with Global Campaign Manager to ensure global awareness of marketing programs and affiliate initiatives.
Requirements:
Education – Bachelor's or Master's Degree in Business, E-Commerce, Marketing or a relevant field of work, or an equivalent combination of education and work-related experience.
Experience – 2-5 years progressive work-related experience with demonstrated mastery of technical and business knowledge and understanding of multiple disciplines/processes related to the position. Minimum 2 years experience in E-Commerce, interactive marketing program management, recruiting, and/or business development experience.
About Onward Search
Onward Search is the leading provider of digital marketing and creative talent in the nation. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, permanent / executive search placement with the nation's best interactive agencies and most innovative companies.
Our network is strong and continues to grow because we love what we do and are committed to ensuring we always provide our clients and professionals with world-class support and service.
** This position is no longer available or the listing has been revised.
Please view our other
Jobs or Apply to review similar available positions.