SEM Specialist - Nashua, New Hampshire

Requirements

Responsibilities Include:

Campaign Development

• Expertise in current and emerging interactive advertising opportunities.
• Recommendation of online media venues to Account and client.
• Define top line media strategy and best practices based on client goals.

Campaign Management

• Media optimizations based on campaign performance goals.
• Recommendation of expansions or refinements to current media buys.
• Development of testing strategies across campaign variables and media venues.

Reporting

• Data analyses to determine performance successes and failures and subsequent actions.
• Generation of regularly scheduled reports and customized reporting and analyses based on client or Account needs.
• Work within various third-party tracking technologies to track and monitor media performance (Atlas, Coremetrics, DART, etc.)
• Evaluation and reporting on testing initiatives and new media opportunities.

Operations

• Creation and implementation of tracking technology as necessary.
• Contact with vendor-side managers to; set best practices, learn of new functionalities and opportunities, implement campaign changes, troubleshoot, etc.

Looking for a real Go Getter to take on an outstanding Search Marketing opportunity!!

About Onward Search

Onward Search is the leading provider of digital marketing and creative talent in the nation. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, permanent / executive search placement with the nation's best interactive agencies and most innovative companies.

Our network is strong and continues to grow because we love what we do and are committed to ensuring we always provide our clients and professionals with world-class support and service.

** This position is no longer available or the listing has been revised.
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