** This position is no longer available or the listing has been revised.
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SEM Analyst - Stamford, Connecticut
- Job Title:
- SEM Analyst
- Location:
- Stamford, Connecticut
- Ref ID:
- 37663-0000
- Job Type:
- Full-Time
- Date:
- 2/20/12
Job Description
The Search Marketing Analyst will be responsible for “owning” complex and integrated campaigns that may include Paid Search (Pay-Per-Click), Search Engine Optimization (SEO), Mobile Search and/or Social Media. The Analyst will manage and execute all tactical aspects of search campaigns and work within the expanding Media and Search capability, but will also work within cross-capability teams on large scale client engagements to ensure we are delivering full, innovative digital solutions.
The Analyst will be responsible merging and manipulating data from multiple sources, presenting the data in a format to tell a story, and drawing actionable conclusions and next steps. They will need to produce and deliver performance presentations with insightful analysis. The Analyst is expected to continually evolve strategies in order to exceed expectations. This requires an entrepreneurial spirit to drive innovation within campaign tactics and strategies. They will need to have the ability to adapt to changing marketing conditions – new opportunities, emerging trends, competitive challenges that enable the agency to deliver successful campaigns that solidify client engagements long term.
Overall responsibilities of the Search Marketing Analyst:
- Day to day campaign management
- Keyword development to adhere to campaign objectives
- Creative copywriting – text-based titles and descriptions
- Landing page strategies
- Campaign bid management
- Create in-depth campaign reporting and analysis
- Recognize performance trends and implement enhancements and refinements accordingly
- Ongoing communication with clients to establish strong relationships
- Establish solid working relationships with publishers and vendor partners
- Implement established best practices and develop new ones
- Develop proficiencies with industry tools and resources
- Monitor emerging industry trends and communicate both internally and externally
Requirements
- Bachelor’s Degree, previous agency experience a plus.
- Google AdWords Certification
- 1 to 3 years of online media experience, preferably Search Marketing
- Highly motivated and willing to work closely within a team structure
- Able to problem solve, prioritize tasks, multitask, and manage time effectively
- Detail-oriented with an analytical approach to achieving objectives
- Excellent communication skills – both written and presentation
- Proficient in Microsoft Office applications including Word, Excel, Access and PowerPoint
About Onward Search
Onward Search is the leading provider of digital marketing and creative talent in the nation. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, permanent / executive search placement with the nation's best interactive agencies and most innovative companies.
Our network is strong and continues to grow because we love what we do and are committed to ensuring we always provide our clients and professionals with world-class support and service.
** This position is no longer available or the listing has been revised.
Please view our other
SEM/PPC jobs or Apply to review similar available positions.