Paid Search Analyst - Boston, Massachusetts
- Job Title:
- Paid Search Analyst
- Location:
- Boston, Massachusetts
- Job Type:
- Full-Time
- Date:
- 12/29/11
** This position is no longer available or the listing has been revised.
Please view our other Jobs or Apply to review similar available positions.
: Internet Marketing, PPC, SEM
Job Description
Are you an experienced Paid Search Specialist looking to further your career in the Online Marketing space with a great company?
This might be the opportunity that you have been looking for so apply today!!
Campaign Development
- Expertise in current and emerging interactive advertising opportunities.
- Recommendation of online media venues to account and client.
- Define top line media strategy and best practices based on client goals.
Campaign Management
- Media optimizations based on campaign performance goals.
- Recommendation of expansions or refinements to current media buys.
- Development of testing strategies across campaign variables and media venues.
Reporting
- Data analyses to determine performance successes and failures and subsequent actions.
- Generation of regularly scheduled reports and customized reporting and analyses based on client or account needs.
- Very knowledgeable on all major paid search programs: Google, Yahoo, Bing.
- Develop effective campaign structure within Google AdWords and full proficiency with AdWords Editor.
- Evaluation and reporting on testing initiatives and new media opportunities.
Operations
- Creation and implementation of tracking technology as necessary.
- Contact with vendor-side managers to; set best practices, implement campaign changes, troubleshoot, etc.
Qualifications
Requirements
- 3+ years of Search Engine Marketing experience.
- Background in performance-based interactive marketing, specifically Paid Search Engine Marketing.
- Travel industry experience would be a huge +
Looking for a real go getter to take on an outstanding Search Marketing opportunity!
As the nation's premier internet marketing staffing company, Onward Search is focused on one thing and one thing only. We connect the most talented internet marketing and creative professionals in the country with the nation's best companies.
** This position is no longer available or the listing has been revised.
Please view our other Jobs or Apply to review similar available positions.
: Internet Marketing, PPC, SEM