Social Media Marketing Manager - Washington, District of Columbia

Job Description

Onward Search is seeking Social Media Managers for ongoing opportunities to oversee day-to-day client programs and internal digital initiatives. The Social Media Manager develops and executes client and internal strategies, identifies opportunities, engages regularly with internal and external audiences, and may be called upon to speak publicly as a thought-leader on the client's social media strategy. The qualified candidate will understand an integrated marketing plan, can anticipate the evolution of social media, guides co-workers and clients on best practices and focuses on tangible business-driving results. This highly motivated communicator must have a passion for writing, blogging and social media in a fast-paced environment.

Responsibilities

• Assist with new client acquisition, strategy and execution, including new business proposals, presentations and budgets
• Drive social media presence and engagement of current clients
• Project management and oversight of various teams, tasks and deadlines
• Continue building the client's capabilities and manage ongoing education of staff and clients
• Assist client teams in cross-selling digital media opportunities
• Participate in digital / social media industry conferences / associations, actively participate in firm blog and division promotion
• Create measurement reports of social media campaigns

Skills

• Demonstrated experience with Web 2.0 channels and a great affinity for learning new technologies, including but not limited to Facebook, Twitter, LinkedIn, Google Plus, social media monitoring tools, blogger relations, etc.
• Strong relationship building skills, including negotiation, client, employee and executive interaction, ability to coach others
• Project management: Development and execution of results-driven programs for clients
• Business development: Adept at creating and pitching social and digital media programs to prospective clients; develops effective proposals, including tailored strategies, creative ideas and appropriate budgets
• Leadership and decision-making: Exercise good judgment with quick response time
• Internet research: Resourceful at identifying blogs, online forums, discussion groups, communities and commenting opportunities
• SEO/Keyword analysis: Can review a website and make SEO recommendations and uncover the most favorable terms to use throughout online content based on a client's business
• Proficient understanding of the following tools/sites including, but not limited to: Photoshop, WordPress, Wikipedia, Wildfire, Facebook apps, Facebook advertising, LinkedIn, Foursquare, HootSuite among others
• General HTML and content management system knowledge