Account Manager, Social Media

Atlanta, Georgia | Freelance | Job ID #55316 |
Posted Last Month
 
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Our client, a PR Agency in Buckhead is looking for a Social Media Account Manager to join their team ASAP on a temp-to-perm basis.

This person will be client-facing as well as hands-on, managing paid and owned social media campaigns. This person will build a strategy, create compelling content and measure the results, analyze the metrics, communicate the results to clients and recommend improvements for future programs.

Reporting to the Sr. Account Director, this person will take the lead on clients’ social media marketing efforts by creating and executing campaigns to engage with audiences and convert them to customers through organic content, paid social content and influencers to deliver results for clients. This person will have one direct report and may also lead agency digital strategy, social media planning, and new business proposals.

Day-to-day:

  • Serve as the day-to-day social media contact for assigned clients, acting as a liaison between clients and internal staff with the goal of customer satisfaction and relationship-building through outstanding delivery of projects and services

  • Plan and manage client budgets and prepare cost estimates for proposed plans

  • Identify threats and opportunities, provide ongoing counsel to clients, while communicating and reporting on all client activities and successes

  • Manage timelines and resources for incoming/current/ongoing projects.

  • Manage long- and short-term social media strategy and activities for multiple accounts

  • Generate compelling, creative content that effectively reaches target markets

  • Identify and source high-quality user-generated content with a strong understanding of best practices and obtaining permission from content owners

  • Understand each client and the messages they are trying to send

  • Identify and collaborate with key influencers and measure results

  • Perform social media audits and prepare regular reports for clients

  • Plan and implement social media contests, giveaways, and promotions, including a strong understanding of legal requirements

  • Monitor, listen and respond to social comments promptly

  • Analyze campaigns and translate data into recommendations and plans for revising social media strategies

  • Maintain awareness of new social media and digital marketing opportunities, platforms and technologies

  • Manage digital marketing and/or content creation projects with outside vendors

 

Requires Skills:

  • 3+ years of experience creating online content and leading community engagement

  • BA or BS in Digital Media, Marketing, Communications or relevant field

  • Experience with online monitoring, measurement, web/social analytics tools (Sprout Social is a plus, but not required)

  • Ability to multi-task and prioritize activities across a variety of client accounts with strong attention to detail

  • Strong command of social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Snapchat, etc., including community management

  • Strong writing skills, including social content development and short-form copywriting

  • Ability to set clear benchmarks and KPIs, then meet or surpass them

  • Strong command of paid social advertising (including Facebook and Instagram ad campaigns and boosted posts) with the ability to plan, publish, monitor and optimize campaigns

  • Graphic design and social video production skills and proficiency in Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects) strongly preferred

  • Experience with a broad range of digital marketing tactics preferred, including, but not limited to, email marketing, search engine marketing and SEO content writing

​​Does this sound like you? Apply today! 

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect creative, marketing, and technology talent with top jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include freelance / contract, temp-to-perm, and permanent placement.