Bilingual Digital Communications Manager

Doral, Florida | Freelance | Job ID #59657 |
Posted Earlier this month
 

Our client, a sports tv network, is seeking a Digital Communications Manager to join their team.

You will report to the VP Corporate Communications and be responsible for:

  • Determine the appropriate message, tone, and voice for corporate and executive digital presence and ensure their consistency throughout spanning Facebook, Instagram, Twitter, YouTub and Wikipedia
  • Revamp the corporate and executive digital presence, creating and implementing processes to ensure digital presence and that of its executives is always up-to-date on corporate website
  • Devise all-encompassing editorial calendars to include events, premiers, launches, corporate events, holidays, etc. and include all platforms; create the content necessary to execute them, secure assets, write copy; and ensure their day-to-day implementation including posting, monitoring, etc.
  • Liaise with internal teams such as Marketing, Publicity and External Affairs on the design and creation of graphics, video content, and other assets to be used across digital channels. Create, select, and/or transform content as needed to ensure its successful performance across different digital channels
  • Oversee corporate website including copy and content to ensure it accurately reflects the company’s positioning and supports company’s objectives, brand positioning, and programming
  • Continue to build and maintain a strong corporate online reputation and be its biggest advocate in the digital space
  • Improve the Standard Operating Procedures corporate digital presence re methods, content, and cadence
  • Determine KPIs for the various digital accounts and platforms under management and ensure they are met
  • Design successful digital campaigns that are optimized to generate interaction (engagement) and brand exposure (reach/growth)
  • Identify target influencers and develop or maintain relationships with them
  • Evaluate opportunities for the use of paid campaigns (recommend, launch, and oversee) to promote key campaigns/content
  • Develop a presence on other relevant social media outlets as needed to support and expand our corporate digital presence
  • Monitor digital cross-platform mentions and conversations and its leadership and provide in-the-moment reporting of sentiment and/or volume
  • Monitor larger conversations and trends across digital with a special focus on the U.S. Hispanic market/audience and the media industry
  • Monitor and filter executives’ inboxes across digital platforms, ensuring that messages reach their intended destination
  • Provide measurement and reporting on the performance of specific digital posts, campaigns, or efforts as needed
  • Track and evaluate the overall performance of corporate digital efforts against KPIs by continuously capturing and analyzing metrics, insights, and best practices, and using these learnings to inform and drive strategy as needed

Musts:

  • 5-6 years of experience in Digital Marketing with a focus on content development
  • Proven expert knowledge in a professional setting in the latest in digital and social media technology and channels and how to best leverage all marketing programs as part of an overall social business strategy
  • Excellent project and deadline management skills
  • Proficiency in MS Office Suite
  • Copywriting and copyediting
  • Strong working knowledge of HTML, Word Press, and social media platforms (Facebook, Twitter, YouTube, LinkedIn, Instagram)
  • Highly motivated, quick-learner, self-starter
  • College degree in marketing, communications and/or technical areas
  • Excellent knowledge of English and Spanish - both oral and written
  • Familiarity with information technology, primarily digital and video means of communications, is essential
  • Understanding of the entertainment industry
  • Must be able to present a portfolio of work, including writing and digital samples
  • Ability to balance production needs with Client expectations; acting as a primary liaison between the two
  • Strong ability to anticipate and accommodate needs, requests and issues on the client, sales and production sides
  • Solutions-oriented thinker who can operate within a large organization and has a proven ability to get things done while managing multiple projects simultaneously

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect creative, marketing, and technology talent with top jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include freelance / contract, temp-to-perm, and permanent placement.