Brand Writer

Providence, RI | Freelance | Job ID #47390 |
Posted Last Month
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This talented writer will work in partnership with Brand Design and Marketing to produce clear, persuasive copy for toy and game product packages, instructions, e-commerce copy, ads, and supporting collateral. The successful Brand Writer will possess an established talent for creative writing, including the ability to name products and develop signature styles that capture and define the essence of our brands. This writer must be capable of writing in a wide range of styles and of managing numerous concurrent projects at different phases of development. This position demands someone who can not only write creatively, but who can think creatively—someone prepared to contribute on-target ideas to multiple brand development teams.

Key Responsibilities:

  • Write copy for packages, instructions, SEO keyword-infused web descriptions, ads, and supporting collateral
  • Generate product and brand names and taglines
  • Assist in the development easily-communicable gameplay with the Brand Design team
  • Research relevant product and competitive information
  • Leverage consumer insights gained through product testing to continually improve the impact of output
  • Present work and obtain Marketing approvals
  • Track multiple projects and meet deadlines
  • Monitor legal, licensor, and regulatory requirements
  • Collaborate with the global editorial team
  • Update copy documents on group servers
  • Initiate and attend team meetings, product kick offs, approval meetings, and status meetings
  • Work closely with Marketing, Graphic Design, Product Design, Engineering, Legal, Quality Assurance, and Global Adaptations to understand product features and positioning and to contribute to brand development


  • Portfolio of writing samples demonstrating 3-5 years’ experience in creating/editing consumer targeted written materials for well-known brands
  • Demonstrated command of all aspects of creative writing, including the ability to name products and write against a defined brand strategy
  • Capable of writing in a range of styles and in managing numerous concurrent projects at different phases of development

This is a very hot role so please contact us right away!



  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V