Category Marketing Manager

San Bruno, California | Freelance | Job ID #44456 |
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Onward Search is looking for an experienced Category Marketing Manager to join a popular eCommerce brand! You'll collaborate closely with cross-functional departments (ie. Channel, Site Merchandising, Consumer Insights) to develop annual plan(s) for one or more key categories.


  • Develop innovative marketing programs and following up to ensure the annual plan is executed and that changes and challenges are addressed
  • Manages project and initiative performance by planning campaign budgets and sales forecasts; estimating project costs; executing campaigns; measuring results or outcomes (for example, sales, traffic, conversion); and determining future campaign plans based on the findings.
  • Drives sales growth and changes in customer attitudes and behaviors for one or more key categories by staying up-to-date on new industry trends
  • Work with cross-functional teams to develop integrated marketing campaigns and work with internal teams to develop strategic plans and goals for overall marketing calendar and specific campaigns
  • Analyze program results and return-on-investment (ROI)
  • Ensure compliance with company policies and procedures and supports company mission, values, and standards of ethics and integrity by implementing related action plans


  • Bachelor’s degree in Business, Communications, or related field and 3 years’ experience in marketing or related field
  • Master's degree in Business Administration or related field
  • 1 year of supervisory experience
  • 3 years’ experience in direct or indirect retail marketing, including product marketing and brand management
  • 2 years’ experience in online marketing
  • 2 years’ experience managing vendor contracts and relationships
  • 1 year experience managing cross-functional teams


  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V