Marketing Manager

Chicago, Illinois | Freelance | Job ID #48917 |
Posted Last Week
 

Onward Search's client, a well-known financial institution and technology brand has an exciting opportunity for talented advertising professional to join serving as an internal subject matter expert responsible for advertising strategy, planning, development, and implementation of advertising creative for Brand and assigned Lines of Businesses (LOBs). The ideal candidate will have experience strategizing, developing and implementing advertising campaigns across a variety of media including traditional and emerging platforms. You will be responsible for ensuring that advertising plans align with the overall marketing strategy and deliver on Brand objectives. The role also includes management of external Agency partners.
 

Responsibilities:

  • Collaborate with Brand Strategy, Media, Sponsorships, Social and Marketing & Analysis teams to develop integrated marketing campaigns.
  • Develop advertising creative that drives innovation and impact by incorporating new and traditional creative in unique ways.
  • Evaluate research, develop points of view and craft advertising strategies and tactics to address business objectives.
  • Support Brand and LOB (line of business) advertising plan execution and maintenance; manage agency authorizations and plan actualizations.
  • Manage advertising campaign budgets, including monthly reconciliation and reporting.
  • Collaborate with other brand team members to ensure integration across channels and campaigns.
  • Develop a solid understanding of financial services competitive category, stay current with advertising trends and identify opportunity areas.
  • Develop a strong agency partner and vendor relationships
    Influence business partners on an advertising approach via succinct, data-driven presentation.
  • Track, benchmark, and report on key performance indicators.
  • Foster an environment of motivation, inspiration, curiosity, and passion for the work we do.

Experience:

  • Previous management of large multi-media advertising campaigns and budgets.
  • Proven communication and influence skills.
  • Strong organizational skills and ability to manage and prioritize multiple projects based on business-critical needs.
  • Experience in writing advertising briefs and working with marketing strategy and agency partners.
  • Experience in developing advertising campaigns (national and local) for media including television, radio, print, out-of-home, digital and mobile.
  • Strong digital advertising experience including desktop, mobile, social, video and SEM.
  • Bachelor’s Degree or Military experience.
  • At least 5 years of professional experience within an advertising agency or corporate environment in an advertising creative development role.

Preferred Qualifications:

  • Master’s Degree.
  • At least 5 years of experience managing national and local integrated advertising campaigns and budgets.
  • At least 1 year of experience managing advertising campaigns for Fortune 500 brands.3

Does this sound like you? Apply today! 

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Disclaimer:

  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V