Richmond, Virginia | Freelance | Job ID #46215 |
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Do you LOVE writing and creating solutions that actually help fellow human beings? Our client is seeking a Copywriter to join their team in Richmond, VA.

You will be working alongside product and design teams, you won't just be the writer, you'll be helping create more authentic and human experiences for associates.

A typical day in the life:

  • Host Content Power Hours with the HR teams to solve for quick content wins with your product and design partners.
  • Run a 2-hour workshop with a product team, helping them find the human language around the feature they’re building.
  • Write. Write. Write. Bring compelling conversations to life.
  • Bring to life stories through compelling presentations.
  • Lead a journey-mapping session to outline the associate Annual Enrollment Benefits experience.
  • Answer email. (Let’s be real.)
  • Join a Marketing and Design team weekly to share wins, questions, business updates, and team goals.

Your days look like that because:

  • We’re all humans with unique emotions about our experience
  • Our Marketing and Design team wants to bring simplicity, ingenuity, and humanity — and personality, where appropriate — to our associate experience

You’ll need to be pretty dang good at wearing these hats:

  • Associate Advocate: You’ll dig into who our associates are and what language they use – then ensure our products speak their language
  • Writer: You’ll build trustworthy relationships with associates by making “simplicity and humanity” core facets of our content
  • UX Designer: You’ll establish a cohesive conversation with users, both within and across our many digital experiences
  • Researcher: You’ll test your content on real associates, iterate until it’s clear as a blue sky, then see it rolled out to millions of people
  • Data Scientist: You’ll use data (both quant and qual) to drive your messaging decisions, disprove hypotheses, and support/dispel your assumptions

You’ll love your job THE MOST if you:

  • See words as an incredibly powerful tool for connecting with people
  • Are passionate about human experiences and want to use your influence to design experiences that build trust and help people
  • Are articulate and prepared, able to confidently substantiate your decisions to peers and senior-level executives alike
  • Have a positive yet practical attitude – if we called your colleagues, they’d gush over how much they love working with you
  • Work quickly without compromising quality, knowing that iteration and testing are just part of designing exceptional associate experiences
  • Take initiative, aren’t afraid to fail, ask thoughtful questions, and constantly seek better ways of working and communicating

Basic Qualifications:

  • Bachelor’s Degree or military experience
  • At least 5 years of experience with content strategy

Preferred Qualifications:

  • Master’s Degree in Communications, Master’s Degree in Human-Computer Interaction (HCI), or Master’s Degree in Design
  • 7+ years of experience with content strategy
  • 5+ years of experience designing for digital products and interactions
  • 3+ years of experience leading content-first design


  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V