Our client, a top financial company located in Downtown LA is looking to hire a Digital Email Producer for a 6+ month assignment. You will be responsible for developing, coding, and broadcasting emails to intended audiences that meet documented business requirements.
• Deep knowledge of Salesforce Marketing Cloud and Journey Builder
• Gathers email and landing page requirements, including content and design materials.
• Produces email with a high level of attention to detail, leveraging email templates and content while following specifications.
• Reviews and tests emails to ensure conformance with requirements.
• Demonstrates a deep knowledge of coding practices (HTML and CSS) for email clients.
• Working knowledge of basic Photoshop skills for image processing.
• Interacts with quality management and copy/content editor resources to resolve email bugs and broadcasts email to intended audiences.
• Proactively raises concerns to email team members and/or management if issues are encountered that require further analysis or support.
• Makes recommendations to facilitate the highest rates of deliverability and engagement to email audiences
• Analyzes the technical capabilities of the email tools, technologies, and interfaces and makes recommendations for improvement.
• Leverages email tool queries/reports to troubleshoot problem areas
• Develop and measure against standardized email channel KPIs on a weekly and ad hoc basis, and provide recommendations to executives on opportunities to improve the email performance
SKILLS AND EXPERIENCE:
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