Digital Marketing Analyst

Miami, Florida | Freelance | Job ID #50379 |
Posted Last Month
 
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Our client, an innovative boutique agency in Miami is looking for a Digital Marketing Analyst to join their team ASAP!

This person will be responsible for working with brands to assist in:

  • Defining and implementing measurement strategies that align with client marketing and business objectives
  • Producing meaningful marketing KPI dashboards
  • Delivering monthly, cross-channel performance reports with actionable insight.
  • Use methodical performance analysis to influence/support campaign strategies
  • Conducting conversion optimization consultancies to improve efficiency in clients’ digital marketing strategies and increase ROI.
  • Identify client objectives and advising on suitable measurement strategies
  • Benchmark performance across all online channels and advising on KPIs
  • Create custom marketing dashboard concepts for client reporting
  • Analyze online user behavior, conversion data and customer journeys, funnel analysis and multi-channel attribution

Requirements

  • Exceptional experience in analytic and data visualization tools (SAS, SQL, Adobe Analytics {formerly Omniture Site Catalyst}, Tableau, IBM Digital Analytics {formerly Coremetrics}, Google Website Optimizer, Google Analytics, Google AdWords, Webtrends, etc.
  • Strong experience with Microsoft Word , Excel, PowerPoint for producing client reports and presentations.
  • Strong experience in measuring and analyzing online marketing campaigns including: natural and paid search, email, affiliate, display and social.
  • BS degree in Computer Science, Data Analytics, Data Science or a related experience.

Does this sound like you? Apply today! 

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.