Email Marketing Campaign Consultant

New York, NY | Freelance | Job ID #55109 |
Posted Last Week
 

Onward Search is looking for an Email Marketing Campaign Consultant for one of our Premier Clients sitting in NYC on a contract basis. The primary responsibility for this position is email campaign development and execution utilizing the Adobe Campaign platform.

The ideal candidate will have extensive hands-on email development and execution experience using campaign management tools such as Adobe Campaign or similar platforms. He/she will have intermediate to advanced HTML experience. The candidate should also be proficient in copywriting and working with agencies and internal resources to design campaigns. The candidate will also be responsible for campaign reporting/tracking and will design and manage the dashboard. Therefore, he/she should have strong analytical and project management skills.

 

This person will be doing a mix of both new campaigns and existing campaigns.

Responsibilities:

  • Must have Adobe Campaign experience.

  • Needs to Create process documentation for email campaigns.

  • Needs to have strong communication and business acumen.

  • Doesn't mind raising a hand for red flags.

  • Needs greats excel skills, lookups, pivot tables, formula creation.

  • This person will be taking full and sole ownership of projects

  • I need great HTML coding skills.

Campaign Development & Execution (60%):

  • Create workflows and campaign journeys to ensure accurate and timely delivery of marketing campaigns

  • Manage email delivery templates and edit HTML as necessary

  • Manage collateral utilized in campaigns

  • Track and execute tasks contained in campaign project plans and update project plans as required

  • Coordinate deliverables with team members to ensure timely execution

  • Content and creative development of campaigns, as required

  • Work with vendors and internal resources to design and deliver campaigns and reporting

  • Proactively make recommendations to enhance the development process, execution and productivity

 

Data Management and Reporting (20%):

  • Pull and assemble campaign data in Excel to provide quality control, tracking, and reporting

  • Partner with the Customer Marketing team in the coordination of data analysis about campaign results

  • Design and manage dashboards and process maps

  • Monitor and distribute leads generated from marketing campaigns

 

Collateral Management (20%)

  • Coordinate legal review and state filings as required

  • Copywriting and editing of materials, as required

  • Work with vendors and internal resources to design and deliver collateral

  • Manage material expirations and updates/ renewals

  • Other related duties as assigned or required

 

Knowledge/Skills/Competencies Required:

  • Proven experience with marketing automation platforms such as Adobe Campaign and high comfort level in building workflow

  • Intermediate to advanced HTML skills

  • Basic understanding of marketing strategy as a whole, with the ability to apply to individual campaigns (2-3 years relevant marketing experience; Bachelor’s degree in marketing or related field)

  • Hands-on experience with relational databases

  • Advanced MS Excel skills

  • Strong attention to detail with solid project management experience

  • Basic understanding of data structure and data’s use and impact on marketing initiatives

  • Working knowledge and demonstrated proficiency of MS Word and PowerPoint

  • Good marketing communications skills, including proven copywriting capabilities

  • Strong analytical and problem-solving skills

  • Self-starter with the ability to make/contribute to recommendations, prioritize, manage and track multiple projects

Apply now!

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.