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Brand Marketing Manager

Remote | Los Angeles, California
Freelance | Job ID #69316 | Posted Last Month
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Onward Play is looking for a senior level Brand Marketing Manager for a 5 month assignment, 40 hours a week, with benefits.

RESPONSIBILITIES

  • Build an influencer marketing program from the ground up that is a key brand and business driver with measurable impact across reach, impressions, traffic and sales
  • Identify, source and manage relevant influencers to help build our brand and product strategies
  • Work with influencers to create content to drive product awareness and education
  • Partner with cross-functional teams across the business to find ways to leverage influencer partnerships as part of campaigns and brand moments (e.g. Product Marketing, Creative, Sales, Performance Marketing, Brand Strategy and PR)
  • Establish measurement strategies across organic reach, engagement, impressions, traffic and sales that ladder to overall business short and long term goals
  • Create and manage product seeding strategy, including overseeing the development of seeding kits, manintaing seeding lists and managing product send outs
  • Manage global collaboration for initiatives with regional marketing counterparts


MINIMUM QUALIFICATIONS

  • 8+ years managing influencer marketing programs with relationships across fashion, entertainment, sport, music, culture, lifestyle
  • Experience of working in the nascent stages of an influencer program with the ability to build from scratch
  • Proven experience in using influencer marketing as a tactic to achieve brand awareness
  • Experience leading agency partners/in-house creative and inspiring them to make the best work
  • Experience in delivering global culturally relevant, forward- thinking consumer centric initiatives


Please apply today to chat with a recruiter and learn more!

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • Onward Search offers medical, dental, vision benefits, as well as a 401k program, for all eligible full time temporary assignments.
  • Onward Search is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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