Marketing Analyst

Boston, Massachusetts | Freelance | Job ID #59489 |
Posted Earlier this month
 

Our client is an award winning financial firm looking for a Marketing Analyst to join their team for a long term contract through 2021.

PRINCIPAL RESPONSIBILITIES:

  • Support campaign development efforts by helping define and implement measurement strategies that align with key marketing and business objectives
  • Collaborate with key stakeholders to define key performance indicators (KPIs) based on marketing, audience and brand objectives
  • Attend recurring meetings with key stakeholders to ensure analytics requests and needs are being met
  • Monitor in-field campaign progress and provide interim reporting and communications
  • Produce detailed holistic digital marketing campaign reports and dashboards – summarizing key performance indicators for each campaign (e.g., impressions, engagement rate, click-through rate, website visits, website interactions, etc.)

Strategic Data Analysis

  • Provide data analysis support to help optimize the mix of marketing programs across paid, owned and earned experiences including, but not limited to, campaigns, media, content, email, website, apps, CRM initiatives, and social media marketing
  • Measure the impact of both digital and offline communications and interactions on key business activities
  • Analyze online client/prospect behavior, conversion data and customer journeys, funnel analysis and multi-channel attribution

If interested apply today!

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect creative, marketing, and technology talent with top jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include freelance / contract, temp-to-perm, and permanent placement.