Work with Campaign Strategist partner, Insights, Global Performance Marketing, and OneDotCom teams to consult, inform and shape campaign channel plan and to ensure successful planning and measurement of campaign, gather metrics, report on ROI and results/achievements
Work closely with internal teams to create/refine project documentation for large scale projects that include but are not limited to: promotional campaigns, content development, webinars, new web pages, email, SEM, event materials, and print collateral. -
Partner with Campaign Strategist to develop the marketing budget to support activity tied to strategy and revenue forecast. Ensure campaign delivery plans remain on track and on budget. Regularly update stakeholders and partners on the performance of marketing campaign vs. defined goals. - Provide timely and regular status reports and post-campaign analysis with insightful observations about opportunities to refine and recalibrate existing and future tactics. -
Working collaboratively with other groups, will set and monitor KPIs by channel and market segment. Continually optimizing campaigns and channels to reach and exceed business goals and revenue opportunities. Ensure relevant business stakeholders are kept informed at each stage of campaign.Apply
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