Marketing Manager - TV/360 Campaigns

Santa Monica, CA | Freelance | Job ID #64017 |
Posted Earlier this month
 
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Our client, a major entertainment studio, is looking for a Marketing Manager to join their team. We're looking for candidates with the following skillset and experience to fill the role. 

Responsibilities:

  • Develop strategy, positioning, and target audiences for Original Series at scale.
  • Socialize strategy and creative output with cross-functional teams as well as with key partners including executive teams, development, producers/creators.
  • Manage cross-functional team planning to develop and execute 360 campaigns, including leading key meetings, developing campaign recaps and updates, and using project documents (marketing trackers, timelines, status reports, budget review, etc.) to ensure execution against goals.
  • Work with external marketing partners/agencies to develop and implement “big idea” marketing initiatives and apply them across key art, digital, social, paid media, earned media, etc.
  • Prioritize resources and work outputs by driving key deadlines and deliverables across cross-functional teams
  • Execute marketing plans that extend and enhance our ability to reach new and existing audiences and reach show specific and company goals
  • Analyze the effectiveness of media and marketing data to better optimize spend and performance across various marketing channels.
  • Track budget and spend
  • Investigate and track industry trends and innovative media opportunities to optimize future campaigns

Experience:

  • 5+ years relevant experience in marketing original content and a proven history of executing content marketing campaigns
  • Ability to think strategically and creatively
  • Strong analytical and reporting capabilities
  • Proven understanding of media/advertising and entertainment marketplace
  • Ability to partner with multiple constituencies in a team environment
  • A strong creative eye and presentation skills
  • Client and/or Agency experience a plus
  • Highly skilled in PowerPoint and Excel
  • Excellent work ethic and a positive, can-do attitude
  • Exceptional attention to detail and follow-through

​Does this sound like you? Apply today!

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • Onward Search offers medical, dental, vision benefits, as well as a 401k program, for all eligible full time temporary assignments.
  • Onward Search is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect creative, marketing, and technology talent with top jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include freelance / contract, temp-to-perm, and permanent placement.