Marketing Manager

New York, New York | Freelance | Job ID #56261 |
Posted Earlier this month
 

 


Onward Search has a new opportunity with a well-known eCommerce client. This opportunity is for a Marketing Manager that can start immediately onsite at our client’s office in New York City. If you are passionate about driving customer acquisition through online marketing channels, then keep reading and apply today!

 

RESPONSIBILITIES

  • Set and implement strategies to grow qualified, profitable external traffic to the brand’s products, maximize sales and revenue, and meet other business objectives through paid marketing strategies
  • Review, build, and maintain paid marketing strategy in all channels (Google, Facebook, etc.), including segmentation and a/b testing
  • Create and implement ways to improve channel performance, including landing page optimization, advanced bidding models, and copy tests
  • Own the paid Social Media strategy including planning and executing Social Media campaigns for our social platforms (Twitter, Facebook, etc.)
  • Leverage data to increase the productivity of the brand’s acquisition efforts
  • Work with the business intelligence team to build/refine acquisition models
  • Produce and update weekly and monthly performance scorecards and reports that monitor campaigns and track traffic and conversion metrics
  • Think strategically and analytically about new ways to introduce our products to new customers and increase relevance

QUALIFICATIONS

  • Must have Bachelor’s Degree
  • Must have at least 6 years of digital marketing experience with a track record of launching and scaling successful demand generation programs
  • Functional expertise in online paid marketing, including SEM, Social, and Display
  • Analytical mindset with demonstrated proficiency in marketing and web metrics
  • Proven track record of taking ownership and driving results
  • High attention to detail and project management skills
  • Ability to manage multiple, competing priorities simultaneously
  • Strong writing skills and excellent verbal communication skills
  • Excellent cross-departmental management skills
  • Ability to work in a fast-paced, data-driven environment
  • Results-oriented problem-solver
  • Team player
  • Ability to take feedback and criticism
  • SQL skills are strongly preferred
  • Knowledge of the comic book publishing industry is preferred

​Does this sound like you? Apply today!

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect creative, marketing, and technology talent with top jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include freelance / contract, temp-to-perm, and permanent placement.