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Our client, an internal agency within a large media group, is seeking a Research Analyst to join the Strategic Insights & Research team.

Responsibilities:

  • Work with the team in developing insightful and actionable research used in sales strategy and positioning specifically for the Retail, Technology and Wireless categories.
  • Gather and analyze data reports to prepare for Upfront season.
  • Work cross-functionally in the planning, creation and communication of trends and insights through data analysis and storytelling.
  • Provide strategic sales support to internal stakeholders, specifically Ad Sales and Portfolio Network Partnerships/Integrated Marketing teams.
  • Act as both a creative thinker and be able to turn insights and trends into compelling & creative stories by leveraging primary and syndicated data sources
  • Serve as part of the “go-to” expert team for all things related to the movie studio, finance & insurance category research across Ad Sales.
  • Research, analyze and report on changing consumer behaviors & media industry trends as well as monitor and analyze the performance of new entrants
  • Respond to RFP’s and manage day to day client requests from start to finish, under the guidance of a Manger
  • Help with the execution of primary research studies
  • Help provide strategic sales positioning which differentiates the portfolio in the marketplace
  • Participate in projects involving creative insights and commercialization optimization across portfolio

Requirement:

  • Bachelor’s degree required.
  • 1-3 years of experience
  • Successful candidate must be a strategic thinker with a strong interest in advertising/media research and consumer insights
  • Team player with strong communication and interpersonal skills. Focused on cultivating and growing strong internal and external relationships
  • Team-oriented and motivated with the flexibility to work effectively under pressure, within a group or independently
  • Curious about consumer behavior and media usage
  • Capable of handling multiple projects in a fast paced, deadline driven environment
  • Act proactively to anticipate and deliver on sales requests and client needs
  • Ability to work efficiently and accurately with excellent attention to detail
  • Advanced knowledge of Microsoft Excel and PowerPoint
  • Knowledge in TV, Digital and/or Social syndicated research tools (Nielsen - NPower, Ad Intel, Lake5, GfK MRI, YouGov) and digital applications (comScore, Google Analytics, Adobe Analytics)
  • Knowledge of social media measurement, familiarity with ListenFirst a plus

​Does this sound like you? Apply today! 

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.