SEM Manager

Long Island City, NY | Freelance | Job ID #37295 |
Posted Last Month
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One of our financial services clients is looking for a SEM manager to join their team.

The primary objectives of the Search Engine Marketing (SEM) include:

  • Design, develop, and implement marketing campaigns to drive significant profitable account volume through the Paid Search Channel.
  • Develop strategies for enhancing program management effectiveness and support initiatives with Search Publishers like Google & Yahoo to help achieve maximum account acquisition impact.
  • Manage process for deploying campaigns as well as proactively suggest and implement process improvements.
  • Manage trafficking/drive calendar to ensure timely & flawless execution of banners and content, product additions/removals, pricing changes and key testing /optimization initiatives
  • Manage channel analytics, including results/variances, providing insightful analysis of trends and key performance measurements
  • Identify new opportunities for further channel expansion, size potential impacts, and communicate recommendations to Management
  • Support pre and post-live quality assurance reviews of placements on the various search engines. Participate in creative development and trafficking updates. Review QA logs and ensure appropriate archiving of all documentation.
  • Maintain an understanding of industry and company legal, regulatory and compliance rules and regulations.


Candidates should meet the following criteria:

  • 3-5 years project management or marketing experience
  • 3+ years in Digital Marketing
  • Exceptional written and communication skills
  • Practical problem solving and strategic thinking skills
  • Exception project management skills, ability to meet deadlines and multi-task
  • Extremely rigorous attention to detail
Apply

Disclaimer:

  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V