Paid Search Marketing Manager

Glendale, CA | Freelance | Job ID #49582 |
Posted Last Month
 

Our client, an Entertainment Studio, is seeking a freelance Paid Search Marketing Manager to join the Customer Engagement team

Responsibilities:

  • Working on a team that is leading the development and implementation of marketing and sales outbound communications with our consumers across the offline, digital (including display, social, search and streaming) and direct relationship channels (including Email, Direct Mail and text)
  • Lead the growth and the maximization of the revenue generated by the direct sale of physical branded CPG products through search channels.
  • Develop and implement paid search strategies to attract new and returning customers/users to generate incremental revenue, while maintaining efficiency.
  • Continuously evaluate performance and optimize.
  • Manage partnerships including relationship development and ongoing communication with paid search vendors.
  • Coordinate creation & delivery of required assets (copy, creative) between internal and external creative teams and paid search partners.
  • Secure required approvals internally from key stakeholders for executions.
  • Grow the channel.
  • Develop new partnerships with brand-compatible partners that will contribute materially to our growth, expand our reach to new audiences, and drive new business.
  • Discover, explore, evaluate, and execute compelling new executions with existing partners. Build out campaigns for expanded breadth and depth. Review performance of campaigns using internal and external reporting and analytics tools. Distill data into actionable insights against which can be executed.

Requirements:

  • 4-6 years experience withing paid search management
  • Extensive ad words and e-commerce experience being able to speak to both
  • Comfortable balancing ad spend and revenue
  • Experience running reports daily
  • Strong problem solving and communication skills
  • Ability to use data and analytics to assess and inform recommendations on strategies/plans
  • A team player with a positive can-do attitude with strong relationship building skills
  • Ability to work well with cross-functional teams and prioritize time
  • Comfortable working with team members at various levels
  • Ability to quickly adapt and learn

Does this sound like you? Apply today! 

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Disclaimer:

  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V