Paid Social Media Specialist

Santa Monica, CA | Permanent | Job ID #45336 |
Posted Last Month
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Onward Search is on the hunt for a Paid Social Media Specialist to join our client's team for a full-time position.

You'll help define the social strategy for a retail chain with offices throughout northern California. You'll assist in establishing the standards to optimize how our client executes Paid Social across the customer journey.

Specific requirements include:

  • Plan paid social campaigns and activities across social channels including but not limited to Facebook, Twitter, Instagram, Snapchat and Pinterest
  • Execute social campaigns, forecasting and monitoring all budgets
  • Conduct daily optimizations against campaign goals
  • Analyze metrics, providing progress reports and suggesting new optimizations, promotions and initiatives for social reach to key stakeholders
  • Create and provide detailed weekly campaign reports
  • Conduct targeting and optimization data analysis to drive performance
  • Prepare detailed documents, including strategic plans, competitive analyses, promotional plans and well-researched POVs
  • Collaborate with cross-functional teams to develop marketing and holistic digital plans
  • Evaluate the metrics of project success and deliver strong recommendations based on outcome
  • Analyze current-state paid social media campaigns and determine areas of improvement, expansion and refinement

We are seeking Candidates who meet the following requirements:

  • 1-2+ years’ experience managing paid social media campaigns
  • BS/BA Degree
  • Must possess strong knowledge and technical understanding of social media networking channels and social media ad exchanges
  • Previous experience in the successful planning, implementation and management of social media campaigns (emphasis on retail category a plus)
  • Must be comfortable in conveying social analytics and learnings in verbal and written settings
  • Deeply digitally-savvy with a passion for the latest news, events, products and trends pertaining to the web and online marketing
  • Strong MS Excel skills
  • Excellent verbal and written skills
  • Facebook Blueprint or Twitter Flight School certification a plus, but not a requirement

Apply today, we look forward to reviewing your resume!



  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.

Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. Candidates must be at least 18 years old to be considered for employment. AA/EOE/M/F/D/V