Publicist

Our client, a multicultural agency, is seeking a results-driven and self-motivated Publicist to work daily with clients. Media outlets, and internal teams to execute media relations strategy, new business outreach, and corporate communications.

The Publicist MUST HAVE at least 3 years' of multicultural target demographic campaign experience, and be knowledgeable about trends in the lifestyle, social publicity, and digital space. The ideal candidate will have the ability to be a leader and mentor others.

Skills:

• Build and maintain positive and engaging relationships with media (print, broadcast, online, blogs, consumer, mainstream, urban, tech and trade press).
• Work directly with clients and executive staff, as well as lead weekly client conference calls.
• Work closely with the social media and marketing teams to develop and execute a campaign strategy.
• Excellent writer. Responsible for writing press releases and pitches.
• Secure media results for clients on a daily basis.
• Understand, execute, and lead social publicity tactics on behalf of clients.
• Identify social and media influencers to use on behalf of clients.
• Work with VP and executive staff on identifying new business opportunities for the Agency.
• Secure media and conference/speaking opportunities for the Agency as part of Corporate Communications initiative.
• Assists with the management of PR Coordinators and Interns.

Requirements:

• MUST HAVE 3+ years' experience at an agency or an in-house PR department with direct client interaction, executing multicultural target demographic campaigns.
• Knowledge and passion for current lifestyle and cultural trends that are relevant to today’s multi-cultural millennial consumer and industry tastemakers & trendsetters.
• Ability to easily multi-task in a fast-paced environment, managing multiple clients simultaneously.
• Extensive knowledge of current trends, lifestyle brands, digital and industry influencers to incorporate into media strategies.
• Social media savvy with an understanding of emerging platforms and technology.
• A diverse roster of previous PR client work, ranging from lifestyle to consumer, and corporate communications.
• Proven skills in writing, communication, and problem-solving.
• Strong knowledge of the PR field (media relations, press campaign development, and execution of creative and strategic communication plans).
• Existing relationships with media, including both traditional and non-traditional outlets, niche blogs and influencers.
• Must understand digital and new media platforms and how to translate knowledge into creating transmedia campaigns for all clients.
• Bachelor's Degree in Public Relations, Communications, or related field.

Does this sound like you? Apply today!

Disclaimer:

• The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
• In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.