Freelance Paid Search Campaign Manager

San Francisco, CA | Freelance | Job ID #52516 |
Posted Earlier this month
 
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Our client, an online advertising platform, is seeking a Paid Search Campaign Manager with 2+ years of experience ASAP.

This is a ~8-week freelance gig, 15-20 hrs/wk, 100% remote.

This person is responsible for managing Paid Search Campaigns for Enterprise-level clients. They will provide consultative solutions to address customer business needs and will help execute clients’ strategies in order to drive traffic and maximize returns, efficiencies, and customer acquisition. This person will report into the Director of Customer Engagement.

Responsibilities:

  • Plan, manage, and execute Paid Search (PPC/SEM) campaigns, including but not limited to: account setup, strategy & tactical development, organization, management, and testing
  • Responsible for ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, on-site conversion actions, bid management, negative keyword strategies, audience management, exclusion & optimization, ad creative, and landing page revisions based on performance history and the client's objectives
  • Implement automated bidding solutions to maximize customers’ SEM objectives
  • Analyze performance data and trends to gather insights, identify opportunities, and communicate goal-driven recommendations to clients
  • Develop and maintain a positive and professional working relationship with customers and act as a trusted advisor to brands and their agencies
  • Lead discussions that drive customers’ marketing strategy, help define key business success metrics, monitor and report on goals in order to provide visibility to customers
  • Interact on a regular basis with customer personnel through virtual and on-site meetings regarding their marketing program goals and successes
  • Work within a driven and highly motivated team to provide a world-class client experience
  • Stay informed of industry news and developments, new best practices, and emerging technologies which could impact customers

Experience:

  • 2+ years of experience managing large scale, complex SEM campaigns
  • Google Ads certified
  • In-depth understanding of Paid Search (PPC/SEM) campaign management and optimization best practices, as well as search retargeting
  • Advanced understanding of online media metrics and the impact of those on client campaigns and marketing initiatives
  • Well-versed in client KPIs, inclusive of: Branding/Awareness, Customer Acquisition & LTV, Direct Response
  • Advanced Excel capability with confidence in data manipulation and analysis
  • Experience with other SaaS technologies, Web Analytics Platforms and/or CRM systems desired

Does this sound like you? Apply today! 

Must be at least 18 years old. Onward Search is a drug-free workplace. Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances, nationally and internationally. EOE/M/F/D/V/SO

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • The client is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.
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About Onward Search

Onward Search helps connect digital, creative and marketing talent with choice jobs at the nation's most recognized companies and digital agencies. We offer a full range of recruitment and staffing solutions to include contract, temp-to-perm, and permanent / executive search placement.