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Senior Specialist, Omni Integrated Marketing

Remote | Westborough, Massachusetts
Freelance | Job ID #68217 | Posted 10 months ago

Our client, a 1.5BB ecommerce pioneer is leading the charge from brick and mortar to digital in the industry and has engaged Onward Search to identify a Senior Specialist, Omni Integrated Marketing for a newly created role. This key contributor will take this retail giant to the next level of revenue growth by designing and implementing the integrated marketing strategy.

Job Summary

The Sr. Specialist, Omni Integrated Marketing is responsible for supporting the Omni integrated marketing team in driving awareness, site traffic, and consumer adoption and engagement of e-commerce business as well as all omni fulfillment options.

The role reports directly to the Senior Manager, Integrated Omni Marketing, and will support rapidly growing ecommerce and omni channel business.

Job Responsibilities

  • Partner and collaborate with digital teams inclusive of merch, creative and experience to ensure critical inputs required for marketing activations are provided in a timely fashion
  • Collaborate with cross functional marketing partners inclusive of marketing promotions, loyalty, email, and club marketing team to ensure ecommerce and omni programs are prioritized across all customer touchpoints.
  • Collaborate cross functionally w/ digital experience, creative, product teams to drive tactical execution of marketing campaigns
  • Drive and own the creative execution process, from creative concept to routing creative to releasing final creative assets for all omni and ecommerce initiatives
  • Manage marketing campaign calendar for all omni and ecommerce initiatives across all marketing touchpoints
  • Ensure that campaign results are communicated in timely fashion to all stakeholders and insights are actioned on for ongoing campaign optimizations
  • Responsible for end-to-end executional support for all ecommerce marketplace marketing

Activations on Instacart and Doordash


  • 3-6 years marketing experience
  • Strong communication, and project management skills
  • Ability to thrive in a fast-paced environment execute flawlessly skills
  • A passion for e-commerce
  • Retail or CPG experience

Employer Details:

  • Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
  • In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
  • Onward Search offers medical, dental, vision benefits, as well as a 401k program, for all eligible full time temporary assignments.
  • Onward Search is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
  • Onward Search is a drug-free workplace.


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